With a client base boasting some of the top names in the eCommerce and online retail world such as Boohoo.com, Superdry.com and Paperchase, Locayta Freestyle Merchandising is helping transactional online retailers increase their bottom line numbers, including average order values and conversion rates, across the web. So how can they help you too?
Stay ahead of the game: As an innovative, young and fresh company, Locayta are dedicated to developing new, game-changing and customised features for their clients. As everyone’s needs are different, Locayta work directly with their online retailers to develop unique feature sets within their online platform, making for a really customised service unavailable elsewhere. Locayta helped women swear retailer, Boohoo.com develop a complex interactive template which enables product preview options instantly, without navigating out of the page allowing further refinement and a really personalised service for their customers.
Search that learns: On-site search is ever-evolving, ever-improving and ever-innovating, so selecting a search that learns can ensure your search functionality never gets out-dated and always stays one step ahead. One of the most sophisticated search engines available, Locayta’s search is not only specifically optimised for helping your users locate products, but it consistently learns from what customers are searching for responding dynamically to user behaviour ever improving its effectiveness. Locayta search provides sophisticated features like predictive type-ahead, balance factor and guided navigation to help users get to the correct products quickly and effectively.
Respond to user behaviour: Across the many facets of Locayta Freestyle Merchandising, all the technologies on offer constantly take guidance, knowledge and intelligence from user behaviour. Being able to respond to how your users interact with your site in a dynamic nature, ensures the ever-efficient nature of Locayta’s functionalities, and across all areas, including search, navigation, visual merchandising, product recommendations and display advertising, best practice is learnt and improved in response to what happens on the sites of Locayta clients twenty four seven,
How to get involved…
Amongst the many services available from Locayta, the above capabilities come fully integrated into the Locayta Freestyle Merchandising® platform. To see them in action and find out more on Locayta Freestyle Merchandising® services as a whole, visit www.locayta.com today.