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Locayta currently work with a variety of online retailers including Tesco, Boohoo and Superdry, to enhance their internal on site search functionality. From search box to guided navigation, Locayta’s intelligent search functionality has resulted in an estimated rise in sales by up to 30% for existing clients connecting customers to products quickly and accurately resulting in increased customer satisfaction and site click- through rates.

Locayta Search – How does it work?

Locayta Search learns from user behaviour documenting and reacting to customer interactions. Using behavioural algorithms, Locayta Search balances prioritising the interests of the customer and the retailer. Providing sophisticated features such as Intelligent Navigation; this displays search results in an intuitive framework with relevant refinement options allowing users to drill-down. In addition, Locayta’s Auto-Complete functionality means that as soon as your customers start typing in the search box of your website, the technology will recommend likely product and search terms. Similarly, Spell Correction technology will catch any misspelling, mistyping or misunderstanding entered.

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A client experience… 

“We undertook extensive research to find a system that could improve our search and merchandising performance. Locayta offered the perfect combination of tools for the job. It’s essential that our international sites compete effectively with localised providers. Locayta delivers the same high-grade performance regardless of which country the site is operating in. The ability to maintain superior search and category performance on a totally multilingual basis has generated phenomenal, if not unprecedented success for us. Our international eCommerce strategy has experienced four figure growth”.

Head of eCommerce, Chris Griffin, Superdry

Get Involved

Locayta Search is just one of the many functionalities available and it comes fully integrated into the Locayta Freestyle Merchandising® platform. To see it in action and find out more on Locayta Freestyle Merchandising® services as a whole, visit www.locayta.com today. Remember, Locayta Freestyle Merchandising is easy to implement with a flexible pricing model and is accessible to eCommerce businesses of all sizes and budgets.