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Mobile shopping is an ever growing phenomenon increasing in volume at an exponential rate. From August to September 2013, online sales surged 13%, which is the highest growth rate ever recorded in such a time period. This growth is attributed to the large scale use of 4G technology as well as an increase in the use of tablet devices which grew by 38% in Q3 of 2013. Both of these factors change how consumers interact with online retailers. Locayta’s M-Commerce technology enables retailers to get mobile enabled resulting in increased traffic, improved their sales figures and increased average transaction values. Read on to find out more.

The benefits of Locayta M-Commerce

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When looking forward to new and evolving areas for eCommerce, there’s no denying that mobile shopping plays a huge part in the growth of your eCommerce business. Below are a few advantages of  Locayt’sa M-Commerce technology and how it could help you to develop a strong mobile offer.

Locayta M-Commerce provides a quick and cost effective solution to online retailers who want to embrace the mobile platform. The  technology enables you the retailer to translate your product offer over to a mobile sector without requiring changes to your main retail site.

– Working as a is a click-to-buy iPhone shopping application, Locayta M-Commerce  enables your customers to browse and search your product offering via the mobile application, including viewing product detail pages and add or remove items to / from basket.

– The technology stores and indexes your product data independently from your eCommerce site, then directs queries your eCommerce site. When it comes to the point of purchase, your customers are transferred to your eCommerce site.

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 Locayta M-Commerce helps retailers extend their reach, expand their sales potential and opportunity for return on investment, so whatever the future holds, online retailers can be ready.

– The technology comes fully integrated into the Locayta Freestyle Merchandising® platform so can encompass all beneficial features including visual merchandising, product recommendations and intelligent on-site search. 

Where to start?

To see Locayta M-Commerce  in action and to find out more about how you can get your business mobile with the help of Locayta Freestyle Merchandising®, visit www.locayta.com today.